My family moved to Pasadena when I was five, and it has been the only home I’ve ever known. As a child and teenager, I delivered the Pasadena Star-News to neighborhoods around the city for 8 years. As a twelve-year-old, I sold stuffed footballs at the Rose Bowl. At night and on weekends in high school, I waited on tables at Rancheros Mexican Restaurant. After law school, my wife and I began our family here. Now, we live two blocks from my childhood school, Madison Elementary.


I come from very modest and challenging circumstances.  As a child and young man, I had to grow up fast.  I learned firsthand about economic insecurity, hard work, compassion, and having faith in the future.  

That is what has driven me to work for decades to represent Pasadena residents and safeguard Pasadena’s heritage and liveability.

Unfortunately, for the last few years, big outside developers have gained the upper hand over everyday Pasadena families. They are working harder than ever to rapidly change Pasadena for the benefit of only a tiny few. It’s displacing our families and seniors, and making housing unaffordable.


Growing up, Pasadena worked for me and my family. Today, too many Pasadenans believe they are unheard at the top of City Hall. As Mayor, I pledge to listen to all of Pasadena’s residents and fight to make sure Pasadena works for the people who live here now.

Paid for by Victor Gordo for Mayor 2020